The Heart of BTR

people serving people

Our “People Serving People” mindset guides us in building trusted partnerships and delivering reliable service through every interaction.

From the moment you reach out, our team is here to help. Whether you need one truck or an entire fleet, we offer flexible, dependable service and supportive partnership. That’s why businesses across North America choose us—we treat you as a true partner, not just another customer.

Play

What “People Serving People”
Means at BTR

BTR is committed to supporting the industry, our customers, partners, team members and the communities we serve through monetary donations, volunteer service, and our unwavering people serving people culture.

The foundation of our culture is Integrity, passion and accountability.

We
listen.

We take time to understand what you really need.

We
show up.

We deliver what we promise—on time, every time.

We
care.

We fix problems fast and treat your success like our own.

We
grow with you.

As your business grows, we grow with you.

Real
People.

Real
Service.

Real
Impact.

At BTR, it’s not just about having one of the largest
and newest fleets in the industry—it’s about how we
treat our people and yours. We support:

Independent haulers.

Municipal operations.

Big logistics teams.

And every yard in between.

You get service from folks who care and who know the pressures you’re under. Our team has years of experience working in the same industries we serve, which makes a difference.

Why Our Business Model Works for
People

We keep our model simple because that’s what works best for you.

we
buy

the best equipment from top manufacturers.

we
rent

with flexible terms and fast delivery.

we
sell

clean, certified trucks when you’re ready to own them.

That cycle helps you avoid high upfront costs, stay flexible, and make smart moves when they matter most.

Let’s Work Together

If you’re looking for a partner that understands your world, puts people first, and delivers every time—you just found us.

Request a Quote

BTR UPDATES

LATEST from blog

  • Sep 2026

    How Renting a Yard Truck Can Help Reduce Operational Costs

    Yard trucks are essential for moving trailers between docks, staging areas, and other locations within distribution centers, warehouses, ports, and industrial yards. But adding another terminal tractor to a fleet can involve more than the purchase price. Maintenance, repairs, insurance, depreciation, and long-term ownership costs can all affect the total cost of operating another unit.

  • Sep 2026

    Why Roll-Off Trucks Are Essential for Waste Management

    Managing large amounts of heavy, bulky, or irregular waste can be difficult with standard waste collection equipment. Construction sites, industrial facilities, and large cleanup projects often need more container capacity and hauling flexibility than traditional collection trucks can provide.

  • Sep 2026

    Built for Long Hauls: How Transfer Trailers Handle Heavy Loads

    Moving large volumes of waste or bulky materials over long distances can require more hauling capacity than a standard collection vehicle can provide. Multiple trips between collection areas, transfer stations, disposal facilities, or processing sites can add travel time and increase the demands placed on drivers and equipment.

read more articles

Keep up with BTR.

Stay up to date with North America’s #1 source for essential services rental and off-rent vehicles.

Subscribe