TAMPA, FL — March 12, 2026 — BTR, a leading provider of refuse truck rentals and fleet solutions across North America, today announced the appointment of Eric Phillips as Director of Sales – Mid-Atlantic Region. In this role, Phillips will lead regional sales efforts and customer partnerships across Georgia, North Carolina, and South Carolina, supporting municipalities and waste haulers with flexible fleet solutions designed to keep operations running reliably and efficiently.
Phillips will focus on expanding BTR’s presence across the Mid-Atlantic region by helping municipalities and waste haulers maintain modern fleets without the large upfront capital investment typically associated with truck ownership.
“Eric brings valuable experience in the waste and recycling industry and a strong commitment to serving customers,” said Mike Natelborg, Senior Director of Sales – East Region at BTR. “His understanding of the challenges municipalities and waste haulers face every day will help strengthen our partnerships across Georgia and the Carolinas. We’re excited to have him join the team and lead our efforts in the Mid-Atlantic.”
“Eric’s industry background and relationship-driven approach make him a great addition to the BTR sales organization,” said Eric Voss, Chief Sales Officer at BTR. “As demand for flexible fleet solutions continues to grow, Eric will play an important role in supporting municipalities and waste haulers throughout the region with reliable equipment and responsive service.”
In his role, Phillips will work closely with municipal leaders and private waste companies to develop fleet strategies that maximize capital budgets, improve uptime, and support long-term operational success.
About Eric Phillips
Eric Phillips brings nearly a decade of experience in the waste and recycling industry, having worked in truck sales since 2016. Throughout his career, he has partnered with municipalities and waste haulers to help them modernize fleets and improve operational efficiency through reliable equipment solutions.
Phillips resides in Macon, Georgia, with his wife, Rikki, and their son, Gibbs. He and his wife are actively involved in their church community, serving on the leadership teams for the men’s and women’s ministries. Outside of work, Phillips enjoys spending time outdoors hunting, fishing, and playing golf, and values opportunities to travel with his family and stay active.
About BTR
BTR is the leading provider of fleet solutions for the Environmental and Logistics industries, delivering flexible truck rental and purchase options to keep operations running smoothly. Our mission is to drive fleets to a more efficient tomorrow by being flexible, dependable, and supportive, building lasting partnerships that help our customers succeed.
For media inquiries, please contact:
Justin Lyles
BTR
813.500.0428
jlyles@bigtruckrental.com
www.bigtruckrental.com
